About Us

The Maxel brand of kitchen appliances offers a range of reliable and high quality products built with precision and love. Established in the year 1985, the firm named "LAKSHMI ENGINEERING PRODUCTS", we have made numerous innovative products satisfying over 2 million customers Worldwide.

Keeping in mind the need of technology driven kitchens, we launched the "ever classic" tillting domestic wet-grinders in the year 1987. With the overwhelming support from the customers, we continued introducing subsequent models in the domestic wet-grinders segment. The record-breaking runtime of 23 years of few of our machines that are active even today is a standing example of our precision engineering.

"If domestic cooking can be made so easy, why not commercial?". Yes, this was the foundation for the Maxel Commercial range. Launched in the year 1994, the conventional wet-grinder, an electro-mechanical version of traditional grinding, was first on the list. We also innovated many other products, making commercial grinding a breezy and simplified process.

Quality product demands quality thinking. Our constant pillar of motivation and the man behind many of our innovations is our Hon. Founder/Managing Director Mr. P. Devarajan. It would be fitting to say that his belief in the saying "Quality is the best business plan" has truly made us what we are today.

Maxel products have made their footing in 23+ countries worldwide in the past 15 years. Our strong shipping team make the products reach almost any place on the planet. Carrying the core values of quality and client satisfaction over the years, we are striving to make our Founder's mission of "Making Best-in-class kitchen equipments for every community worldwide" a reality soon.

To put in a nutshell, helping to prepare the healthiest and most delicious food everyday with ease is what our journey of 30 plus glorious years is all about.

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Our Clientele

  • Caddie
  • Chettinad Cement
  • TGI
  • Apollo
  • The Carlton
  • Atithi
  • NTPC
  • VRL
  • MRF
  • IBIS
  • TAJ
  • TN